Jewellery showroom Design Enhanced Through The Idea Of Minimalist Luxury | The Design Yard
Jewellery represents time and witnesses stories. Sometimes, jewellery contains stories while space contains the jewellery. The new showroom of Gurukrupa Jewellers was re-built on the existing plot the client already had a showroom on. Set in the main market in the town of Petlad, about 17 kilometers from Anand, Gujarat, lies a tall modernist cubical structure that immediately makes an identity from the rest of the streetscape. The client wanted to expand his establishment on the same locality and insisted on adding two more floors to accommodate his needs while keeping everything Vastu compliant.
Visit: The Design Yard
The designer has used the idea of ‘minimalist luxury’ to enhance the quality of the space. Spatially the floors are segregated keeping in mind the customer flow and the client’s way of working. The ground floor houses the gold display, a strong room, and a small pantry; while the first floor houses the silver section and the client’s office space with a small attached strong room; and the second floor is a storage and utility spaces.
Overall, the design concept of the entire showroom is focused on creating a muted colour palette yet giving a rich luxury ambience to the space. While space is predominantly in the shades of white and beige, wooden finish surfaces provide warmth to these spaces. The flooring consists of beige stone finished tiles; patterned tiles with brass accent inserts form a pathway breaking the monotony of the beige flooring.
A long wooden set of tables accommodate the counter display to display the finer pieces of jewellery finished in all wood look, with fluted panelling in the front. The soft curves on the wall display pay an ode to feminism. The wall display is finished in a beige lime plaster that creates a feeling of timelessness, with the gold and silver displays having beige and grey backdrops respectively. The first floor has a mirror panelled wall that creates a visual illusion of an extended space.
The exterior is finished in a grey graphite texture which creates a very rigid identity from the rest of the street, catching the immediate attention of one passing by. Overall the store focuses on allowing the customer to enjoy the feel of buying an exquisite piece of fine jewellery. We tried to create an experience that will allow the jewellery to create more stories.
FACT FILE:
Designer : The Design Yard
Project Name : Gurukrupa Jewellers
Project Type: Jewellery Showroom
Project Category: Interior Design
Project Location : Petlad, Gujarat, India
Principal Designer: Farhan Sipai
Project Size : 1800 Sq. Ft.
Year built: 2020
Project Cost appx: 60 Lakhs
Photographer credits : Photographix India
Facebook:https://www.facebook.com/thedesignyard.anand
Instagram: https://www.instagram.com/the.design.yard/
In one of Gurgaon’s towering high-rises, a young couple made a conscious decision to reject the uniformity of trends. They didn’t want their home to be manicured; they just wanted to channel themselves into it. The brief for this Gurgaon Apartment was simple and direct – “A home,” they told us. “We don’t want something […]
Nestled in the heart of Jalna, Maharashtra, this thoughtfully designed bungalow house interior design is a harmonious balance of luxurious space, intelligent architecture, and timelessness. Spread across two spacious floors, the home offers 5 well-appointed bedrooms, 2 expansive living rooms, a study room, a mandir, and a fully equipped kitchen – ideal for a large family or those who love hosting […]
A stunning embodiment of French-inspired architecture with a graceful Victorian touch, The Eternal Abode reflects the harmonious blend of classic sophistication and modern sensibility. Conceptualized and designed by Aashi Gupta, Principal Designer at Aashi Gupta Designs, this French interior design project is a celebration of natural light, neutral warm tones, and timeless design, where every […]
This luxury residential interior is located in the heart of Mumbai, which is a harmonious blend of sophistication, comfort, and timeless elegance. Every element within the space has been thoughtfully designed to create an atmosphere of indulgence and tranquility. The design exudes refinement at every turn, from the grand entryway to the intimate spaces, offering […]
The ethos of this project is an ode to materiality and Indian crafts. The design elements within the space, though subtle, reflect the enduring values and origins of the store, capturing the essence of a traditional Indian interior. The “robust architectural language” suggests a strong, cohesive design that underpins the environment, creating a sense of […]
Inspired by the profound Indian concept of पीढ़ी (Peedhi), which celebrates the interconnectedness of ancestors, current, and future generations, we designed this residence for a three-generation family in a modern traditional style that thoughtfully blends timeless traditional elements – including moulding frame panels, rich walnut brown finishes, and ornate lamps – with contemporary flourishes, such […]
Designing a home from scratch is a challenge and a dream hand in hand — this interior design for 3 BHK was a dream come true. While we first visited this apartment, it was just an empty shell: no furniture, no finishes, just plain walls waiting for a story. With this, the client’s brief was […]
Ar. Darshit Tejani and Ar. Bhakti Tejani of Pramāna Design have designed this 1700 sqft home in Vile Parle, Mumbai, for a family of four who wanted their home to be a physical extension of their personalities through an eclectic minimalist interior design. The most exciting part of the brief was that no two rooms […]
The client brief was simple, yet required flawless execution with respect to 250 sq.ft floor space available for small office interiors. The compact office contains a reception area, an open workstation for up to 3 employees, a tucked-in pantry and a private Director’s cabin. While the reception and employee workspace are rendered in crisp whites […]
There are homes, and then there is Aurum – a modern luxurious home where luxury does not announce itself with grandiosity but lingers in the air, murmuring its presence in every fine detail. A vision born in Dubai yet rooted in Ahmedabad, this residence is an ode to refined indulgence, seamlessly blending the modern opulence […]