HSJ jewellery Showroom Interior Design by RMDK | Lucknow
Located in the heart of the historic city of Lucknow, HSJ is an age-old jewellery brand that exudes grandeur. The Delhi based architectural practice, RMDK, in collaboration with I’m The Centre for Applied Arts, translated their opulent-yet-subtle designs into a dazzling retail experience that appeals to a wide range of audience.
Deepak Kalra assisted by Shifaa Kalra lead a team to design the one of its kind retail space, spread over an area of above 10,000 sq. ft., covering two levels. The ground level is demarcated for Gold and the upper level for Diamond and Silver products. A 2.5 m drop in the ground level has been utilised to create a part basement which appears as a stilted ground level at the entrance facilitating parking and entrance lobby.
Built as an introverted vault, the solid sandstone façade makes a bold statement with an elegant surface detailing in gold steel. The entrance is marked by a delicately detailed 30 feet high glass door, allowing a glimpse inside generating curiosity.
It opens into a reception area with a customised elliptical red glass elevator wrapped by the spiral staircase as an iconic centrepiece. The path to the elevator has been pronounced by colourful floor inlays, inspired by traditional Meenakari craft, replicated on the roof reflecting the brand’s eclectic design style.
The elevator opens into a lobby area on every floor with an illuminated ceiling installation, seen through the main entrance, creating a strong visual element.
Built as an introverted vault, the solid sandstone façade makes a bold statement with an elegant surface detailing in gold steel. The entrance is marked by a delicately detailed 30 feet high glass door, allowing a glimpse inside generating curiosity. It opens into a reception area with a customised elliptical red glass elevator wrapped by the spiral staircase as an iconic centrepiece.
The path to the elevator has been pronounced by colourful floor inlays, inspired by traditional Meenakari craft, replicated on the roof reflecting the brand’s eclectic design style. The elevator opens into a lobby area on every floor with an illuminated ceiling installation, seen through the main entrance, creating a strong visual element.
Every element in this retail space is detailed as a piece of jewellery. Each display section has been designed according to the product range.
These individualistic display systems ensure each jewel stands out while getting its own space to celebrate the craftsmanship of the deluxe products.
Even the lighting spectrum is customised to enhance the product range in respective zones.
Plush furniture and chandeliers have been detailed to look like installations that reflect the essence of the exhibits. The colour palette eloquently binds these elements while niftily complementing and enhancing the displayed products. The tonal variations are softened with neutrals like charcoal and deep brown to create highly articulate spaces.
The Boutique Gold Section sees a predominant use of hues of reds. A 40’ by 40’ hand painted ceiling lends a theatrical touch to an otherwise silent space.
Each ornate display frame is designed to look like an antique maestro painting, adding to the opulence of the jewellery. The Daily Wear Gold Section follows a simpler colour scheme of white and gold with the reception feature wall inspired by pearls.
The diamond section uses hues of Blue. The semi-precious stone counters along with the bull’s eye arch display and white origami floral displays convert each product into a work of exhibit.
The silver section in hues of Purple, is designed in a minimal language to accommodate the mass and chunkiness of silverware while enriching the whole retail experience. HSJ Lucknow is a balanced mix of traditional and contemporary that exudes lavishness and warmth, perfectly embodying the concept of ‘where art meets luxury’.
Designed by Ravish Mehra Deepak Kalra (RMDK) Team Credit by Deepak Kalra, Shifaa Kalra, Aarushi Kalra, Karishma Ahuja, Preeti Negi, Devansh Das, Pranay Sharma and Soni Rawat. Furnitures by Punam Kalra, I’m the Centre for Applied Arts Photography by Ankush Maria
Nestled in the bustling city of Mumbai, this vintage interior design style residence serves as a serene oasis for a couple who share a deep passion for art, literature, and nostalgia. Having lived in the house for many years, they have curated a stunning collection of artworks, paintings, and books that beautifully reflect their refined […]
This 3500 sq. ft. aesthetic salon and beauty studio located in the leafy neighborhood of Jubilee Hills, is an example of quiet transformation—an old bungalow re imagined into a boutique salon that feels more like a retreat than a commercial space. The client, a renowned makeup artist in Hyderabad, had long envisioned a space that […]
The Woven Home: A soulful nest, serene and warm, where textures weave a quiet charm. A nod to cane and rattan grace, in every corner, a soft embrace. Tactile tales in wood and thread, where timeless beauty gently spreads. Rooted in natural interior design, here, form meets feeling—calm and true, a woven world in every […]
Rooted in nature, this thoughtfully designed farmhouse interior embraces a calming palette that evokes composure and ease. The space feels both open and intimate, creating a true haven for unhurried conversations, personal reflection, and everyday moments of quiet luxury. This Farmhouse Interior Evokes Composure and Ease | D.K Design Lab Living Room This living room […]
Amidst the fast-paced urban fabric of Mumbai, The Design Chapel has designed a home that wraps you in a warm, inviting embrace. This 1000 sq ft apartment, originally a two-and-a-half BHK, has been reimagined into a 2 BHK to allow for a more spacious living and dining space. By opening up the space, the main […]
This 5,000 sq. ft. residence in Mumbai was originally a 5-bedroom apartment that has been converted into a luxurious 4-bedroom space for a nuclear family by reD Architects. Transitioning from a joint family arrangement to a nuclear family dynamic was a significant shift for the homeowners. Their household comprised the husband, wife, and their two […]
Tailored Tranquility is a serene 4BHK residence conceptualized as a personal sanctuary for a family seeking warmth, calm, and timeless elegance in their forever home. The 4 BHK house design reflects the studio’s core design philosophy, where refined minimalism, emotional resonance, and everyday functionality come together to create deeply personal spaces. Tailored Tranquility Exemplifies a Timeless […]
While designing, building and crafting the interiors of this two-storey villa, the single most pursuit was to weave a unique aesthetic narrative that definitely set it apart both visually and experientially. From the exteriors to the interiors, every element was thought out with care to create an expression of elegant luxury interior homes and sophistication […]
Nestled in the bustling suburb of the city, this 950 sq.ft. apartment, ‘Oris,’ is a contemporary Indian house reimagined into a warm and inviting two-bedroom home. The former third bedroom now serves as a versatile living and study space, defined by an intricately crafted wooden sliding-folding partition. A neutral, subdued palette forms the perfect canvas, […]
Our project presented several challenges. The builder requested three distinct design styles for a trendsetting, unique, and vibrant Hyderabad house interior, each suiting low, medium, and high budgets. After selecting three options, we combined elements to create a cohesive design. The Hyderabad House Interior Reflects a Unique Mix of Design Elements | KalaaZodh Architecture “A […]