Exceptional Retail Concept That Doubles as a Lighting Store | Choreography of Spaces

The new retail space for The White Teak Company, a lighting & home décor store, at Bangalore designed by Choreography of Spaces is an attempt look at the geometries, in solid against its own wire-frame version.

Exceptional Retail Concept That Doubles as a Lighting Store | Choreography of Spaces

Visit: Choreography of Spaces

The idea is taken further by representing the curve through arches and lines through planes. The two elements have been used to layer the store which spreads over two disconnected floors in the same building.

The main challenge here was to display a self-illuminating product, lights, and lots of them. Hence a simple strategy of hide & reveal was used to control the number of lights visible at once.

The arched niches and the display units further help in defining space for individual products. Display panels have been used to divide the store into sections and define the circulation.

The core idea is further supported by the base color palette which is a plain grey layered with a textured one. The material palette is kept very simple with wooden floor, golden metal frames and subtle inserts of green & pink, in terms of wall treatment and furniture, which brighten up the space.

The space designed is a non-intrusive back ground envelope, providing different possibilities of showcasing the products without over-powering them.

Fact File

Designed by: Choreography of Spaces

Project Type: Retail interior Design

Project Name: The White Teak Company

Location: Bangalore

Year Built: 2021

Duration of project: 6 Months

Project Size: 5000 Sq.ft

Principal Architect: Gaurav Sareen

Team Design Credits: Swati Agnihotri and Suresh Gobi

Photograph Courtesy: Shine Parsana

Firm’s Website Link: Choreography of Spaces

Firm’s Instagram Link: Choreography of Spaces

Firm’s Facebook Link: Choreography of Spaces

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