Jewellery showroom Design Enhanced Through The Idea Of Minimalist Luxury | The Design Yard
Jewellery represents time and witnesses stories. Sometimes, jewellery contains stories while space contains the jewellery. The new showroom of Gurukrupa Jewellers was re-built on the existing plot the client already had a showroom on. Set in the main market in the town of Petlad, about 17 kilometers from Anand, Gujarat, lies a tall modernist cubical structure that immediately makes an identity from the rest of the streetscape. The client wanted to expand his establishment on the same locality and insisted on adding two more floors to accommodate his needs while keeping everything Vastu compliant.
Visit: The Design Yard
The designer has used the idea of ‘minimalist luxury’ to enhance the quality of the space. Spatially the floors are segregated keeping in mind the customer flow and the client’s way of working. The ground floor houses the gold display, a strong room, and a small pantry; while the first floor houses the silver section and the client’s office space with a small attached strong room; and the second floor is a storage and utility spaces.
Overall, the design concept of the entire showroom is focused on creating a muted colour palette yet giving a rich luxury ambience to the space. While space is predominantly in the shades of white and beige, wooden finish surfaces provide warmth to these spaces. The flooring consists of beige stone finished tiles; patterned tiles with brass accent inserts form a pathway breaking the monotony of the beige flooring.
A long wooden set of tables accommodate the counter display to display the finer pieces of jewellery finished in all wood look, with fluted panelling in the front. The soft curves on the wall display pay an ode to feminism. The wall display is finished in a beige lime plaster that creates a feeling of timelessness, with the gold and silver displays having beige and grey backdrops respectively. The first floor has a mirror panelled wall that creates a visual illusion of an extended space.
The exterior is finished in a grey graphite texture which creates a very rigid identity from the rest of the street, catching the immediate attention of one passing by. Overall the store focuses on allowing the customer to enjoy the feel of buying an exquisite piece of fine jewellery. We tried to create an experience that will allow the jewellery to create more stories.
FACT FILE:
Designer : The Design Yard
Project Name : Gurukrupa Jewellers
Project Type: Jewellery Showroom
Project Category: Interior Design
Project Location : Petlad, Gujarat, India
Principal Designer: Farhan Sipai
Project Size : 1800 Sq. Ft.
Year built: 2020
Project Cost appx: 60 Lakhs
Photographer credits : Photographix India
Facebook:https://www.facebook.com/thedesignyard.anand
Instagram: https://www.instagram.com/the.design.yard/
There is a particular kind of challenge that comes with designing a space that must feel like a home, but isn’t one. A guest house sits in an interesting in-between. It needs the efficiency of a hotel, the warmth of a home, and an identity entirely its own. When the brief for Serenity Suites landed […]
Project Guru Prasad began with a simple yet nuanced brief — to design a home inspired by Japanese aesthetics while maintaining a minimal and grounded sensibility. The 3BHK apartment, spread across 1350 sq. ft. of carpet area, became an exploration of form, material, and composition. Inside the 3bhk Apartment Where Japanese Aesthetics Meet the Quiet […]
Some homes are designed around a view. This home is designed around a fleeting evening moment, when the Arabian Sea sky turns saffron, rust and plum. That daily transition shapes Sea Between Stories, a 3,500-square-foot Bandra West apartment by The Concreate Story for Shantanu Powle and Saily Lad. Arabian Sea Apartment in Bandra Frames Moments […]
In the Bustling neighbourhood of Oberoi Sky City, Borivali, Mumbai, Quiet Opulence unfolds as a refined 1,100 sq. ft. residence that celebrates the beauty of Understated luxury. A Square Designs created the home as an exploration of contemporary Sophistication enriched by timeless classical influences. The design brings together elegant, inviting, and deeply personal interiors. Rather […]
Project 774 House is a thoughtful exploration of how compact spaces can feel layered, immersive, and deeply personal. Designed as a seamless blend of warmth, functionality, and character, the home balances aesthetics with practicality while ensuring every space carries its own identity within a cohesive design language. The Compact Spaces In This Home Are Designed […]
In the pulsating heart of Gujarat, India, where the shimmer of the ‘Diamond City’ meets the rich tapestry of the ‘Silk City’, Surat has preserved its legacy of craftsmanship across generations. Amidst the precision of diamond cutters and the rhythmic hum of textile looms, the homeowners’ story began. They were not merely entrepreneurs but inheritors […]
Perched on the ninth floor of a high-rise apartment in Pune, this 1,600 sq. ft. apartment opens to sweeping views of the city’s tekdi, the tree-lined hills that define its horizon. For its owners, a lawyer couple with demanding careers and a shared love for travel, the view was the home’s greatest luxury. For the […]
This home is a thoughtful expression of the modern interior design style, infused with creative and personalised touches that make it both distinctive and inviting. Every material, colour, and finish has been carefully curated to achieve a sense of timelessness, with a clear emphasis on balance and harmony. The muted colour palette seamlessly extended across […]
When it comes to enhancing the kitchen window over the sink, various design ideas are possible to decorate Indian homes. From rooted in tradition to Western-style modular kitchens offer both functionality and attractive aesthetics. Apart from the sleek profile and raised breakfast counter, the kitchen window over sink is another spot to add appeal and […]
In Indian homes with dynamic spaces, identification of standard interior door dimensions can have a positive impact on space optimization. First impressions matter, right? Beyond spaces inside the homes, doors carry long-time impressions through various panel sizes, intricate details, and more. While most of us remember the material and design, we tend to forget the […]