When an office interior design is being planned within the existing shell structure of a commercial , one wonders what the context of the project is. When Anvitha Reddy from Arvi Studio was approached by Ocean Pharma Court for an interior project, she was quick to define this context. The context here was beyond the geographical boundaries; it was situated in the spirit of the organization and a common color knot that held together all the threads. From the name of the pharma company, the blue pigment was first identified. Later, a visit to the factory re-emphasized the prominence of the color, appearing multiple times in the storage containers. The blue did not then take much time to seep into the design, adding both fun and a pop of color to the monotones.
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The design of the spatial layout follows the nature of workflow and the hierarchy of movement. While the reception along with the meeting room demarcates the public part of the project, what lies behind, is the work area, private.
The nature of the work required hours of focus and reflection. It was thereby critical that the space be accentuated as a site devoid of distractions. This temperament was critical to both the founders and the architect, unanimously. Hence the clean design aesthetic binds together the whole project.
When designing an office space within the existing shell of a commercial building, the first question is: what defines the project’s context? When Ocean Pharma Court approached Anvitha Reddy from Arvi Studio for an interior project, she quickly established this context. It went beyond geographical boundaries, rooted instead in the organization’s spirit and a common color knot that tied everything together.
As a company established on the tenets of transparency and commitment to work, the space embodies the same through the design. While white walls devoid of any distraction were part of the brief, a complementary set of materials to create a cohesive palette consisting of veneers, transparent glass, and marble completed the project.
However, within this material palette, the architect has experimented by adding textures across the project. The veneer appears in a new shape in the furniture as a fluted beeding adding a new character to the furnishings. The same language repeats in the lighting as well where wooden rafters have been used with light embedded with this pattern. The project also reveals how the architect has used large openings to bring in the natural light, keeping the spaces bright and functional.
The blue pigment continues throughout the project: in the furnishings, as an accent in wall art, and even as the backsplash in the toilet. The workstations for the managers’ cabins are located centrally, clad in blue, creating a focal point. The architect not only designed the space but also suggested incorporating this color into the organization’s branding. Thus, the organisation received not only a new office space but also a new identity through the design process.
To break the rigid gridiron layout, the architect has softened the spaces by using organic shapes. This attribute appears in the handles, the mirrors, and even the furniture. However, one can decipher this organic character as a larger attempt to double the functionality of the furniture as sculptural pieces without actually having to add new elements.
Today, as offices across the world are moving towards a globalized, homogeneous imagery of clean aesthetic designs, the ‘Blue Threshold’ stands out, almost out of the blue. Anvitha Reddy, at a very nascent project, has exhibited her innate sense of articulating spaces with warmth and a fresh character. She has identified the elemental essence of the organization and elucidated it into visual imagery and spatial narrative.
The directors’ cabins line the periphery, while the workstations fill the central void. Two cabins, with partitions up to the sill, are provided for the managers. Moreover, they stand as islands in the center of this central space. This allows for the work environment to be as transparent as possible.
Fact File
Designed by: Arvi Studio
Project Type: Office Interior Design
Project Name: Blue Threshold
Location: Hyderabad
Year Built: 2023
Duration of the project: 2022-2023
Project Size: 4000 Sq.ft
Project Cost: 1.5 Crore
Principal Architect: Ar. Yeturu Anvitha Reddy
Products /Materials / Vendors: Lighting – Casa lights, Hyderabad / Sanitaryware – kohler / Windows – fenesta / Furniture – Godrej / Flooring – Om Marbles, Hyderabad / Paint – Asian Paint / Hardware – Hafele
Firm’s Instagram Link: Arvi Studio
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