Conceptual Design Studio is an architecture and interior design studio situated in the city of Mumbai. The firm prioritizes user experience and the daily experience of the clients and not the mere aesthetics.
In this conversation with Ar. Swati Mahajan she reveals her journey into the world of architecture and design.
From the first stroke of a pencil, my passion for design ignited. Each line, curve, and color became a symphony of creativity, weaving tales of imagination into tangible form. Through endless hours of sketching and experimenting, I discovered the power of design. It evokes emotion, solve problems, and inspire change. With each project, my love for the design deepened, fueling an insatiable curiosity to explore new ideas and push boundaries. Design became not just a profession, but a way of life.
The desire to translate passion into purpose led me to establish my own interior design studio. I yearned for creative freedom, the ability to craft spaces that resonate with individuals’, and the opportunity to bring dreams to life. Thus, I embarked on the journey to create a studio where imagination thrives.
My design philosophy centers on harmony, functionality, and storytelling. Every element must seamlessly blend to create a cohesive narrative that reflects the client’s essence and vision. I prioritize user experience, ensuring spaces not only look beautiful but also enhance well-being and enrich daily lives.
Nature, culture, and human experiences inspire my design ideations. While designing – nature, rich diversified cultures and personal likes/ dislikes of an individual/ family is something which we consider. These inspirations infuse my concepts with depth, authenticity, and a timeless quality that resonates with people on a profound level.
I found my signature style by embracing experimentation, reflection, and authenticity. While staying informed about trends, I focused on what truly resonated with me and my clients. Through continuous refinement and staying true to my design principles, I cultivated a style that reflects my unique perspective and stands the test of time.
I prioritize integrity, empathy, and excellence. These values guide my interactions with clients, contractors, and vendors, fostering trust and understanding. In my work, I strive for honesty, craftsmanship, and dedication, ensuring that every project reflects these values and enriches the lives of those it touches.
Currently we are working on two existing row houses. We are modifying the structural changes right from terrace level to ground level to a contemporary minimalistic home….which is quiet challenging & fun to be part of such wonderful project
3D Visualization software like Max, Sketchup has been a blessing, allowing me to immerse myself and clients in virtual environments, facilitating better understanding and decision-making throughout the design process.
A well-designed interior space profoundly impacts mood and workability, fostering funtionality, comfort, productivity, and emotional well-being. I achieve this by carefully considering factors while designing the functional layout plans & also by keeping in mind use of appropriate materials, lighting, color, and texture to create environments that support specific functions and evoke desired emotions, ultimately enhancing the user experience.
I select materials based on their aesthetic appeal, functionality, sustainability, and alignment with the design vision and client’s preferences. By balancing these factors and conducting thorough research, I curate a material palette that not only enhances the design language but also meets the practical needs and aspirations of the client.
Drawing, coloring, playing badminton & travelling to new destinations.
Creating spaces that deeply resonate with clients and positively impact their lives brings me the greatest fulfillment. Witnessing how my designs enhance their well-being, functionality, and happiness is immensely rewarding, reinforcing my passion for interior design and inspiring me to continue crafting meaningful environments.
To continually grow, I commit to embracing learning opportunities, cultivating empathy and understanding, nurturing creativity, fostering resilience in the face of challenges, and prioritizing personal well-being and balance.
I aspire to leave a legacy of kindness, inspiration, and empowerment. Through my work and actions, I hope to encourage others to pursue their passions, embrace authenticity, and create meaningful connections that enrich lives.
Designing the Gupta family’s four-bedroom residence meant crafting a home that could gracefully evolve with time. The clients—a couple and their two sons—approached us with a clear brief: a home that feels modern but endures, elevated yet comforting, and above all, one that functions seamlessly for a family that values both togetherness and privacy. They […]
Designing a home is always a dialogue between functionality, aesthetics, and the people who inhabit it. The Rathi Residence, designed by interior designer Bhavana Chandak, is a thoughtful exploration of modern contemporary living. Completed in 2025 in Aurangabad, this 1800-square-foot residence with a pop of color transforms a compact footprint into a home that feels […]
“The designers envisioned Oasis Within as a contemporary 3 bhk apartment where calm, material sensitivity, and spatial clarity take precedence over overt expression.” Designed as a three-bedroom residence, the project explores a restrained palette of warm neutrals, tactile surfaces, and softly articulated forms, allowing each space to feel distinct yet deeply connected to a unified […]
Set in the heart of Gurgaon, this 2,745 sq. ft. four-bedroom apartment is a warm and carefully orchestrated blend of European quietude and contemporary Indian craft. Designed by Principal Designer Shagun Singh with Designer Suhela Verma of Homework Design Studio, the home reflects a nuanced design language—layered yet breathable, expressive yet timeless. The project is […]
Leading architectural and interior design studio PS Design has unveiled a visually captivating, stylish design with a living–dining area, part of an ultra-luxurious apartment project in Mumbai. This open-plan space with a stylish design is a masterclass in material richness, sculptural forms and refined vibrancy, offering a serene and sophisticated sanctuary for contemporary urban living. […]
The architects designed this charming 3BHK house for a family of four, with a carpet area of 1130 sq. Ft is located in the ever-blooming city of Thane. The design concept is based on a Transitional Contemporary Style. This Charming 3BHK House Is Based On A Transitional Contemporary Design | BRS Design Co. Living Room […]
In the dense urban fabric of Ahmedabad, Sukoon emerges as a home shaped not by a rigid brief, but by the personalities of the family who would inhabit it. Spanning 2500 sq ft, the residence is envisioned as a sanctuary—an environment that softens the noise of the city and replaces it with quiet refinement, tactile […]
“Bare Beauty” is the celebration of intentional emptiness, raw materials, honest form, and natural imperfections. It is a design philosophy that strips away the excess to uncover beauty in what’s left behind — in the bare walls, quiet corners, raw textures, and subtle light. HNine designs Who says white is boring? This home is a […]
In the modern house interior design of this residence, every detail tells a story of creativity and individuality. The contemporary wooden door, features exquisite black glass that adds a touch of drama and allure to the entryway, and a central metal rod accent in the safety door between those arches embraces the perfect blend of […]
When it comes to enhancing the kitchen window over the sink, various design ideas are possible to decorate Indian homes. From rooted in tradition to Western-style modular kitchens offer both functionality and attractive aesthetics. Apart from the sleek profile and raised breakfast counter, the kitchen window over sink is another spot to add appeal and […]