search

Lexus Showroom: The Intertwining of Design and Culture | Ds2 Architecture

In Bangalore, India, DS2 Architecture designed the Lexus Showroom, a commercial interior design project bridging the cultures of Karnataka and Japan. Time, language, context and ethos are all intertwined in the design. The exterior facade is influenced by the iconic Lexus grille, which resembles a spindle. This design makes Lexus more familiar and intimate to the Indian market. It is an amalgam of ideas and cultures. 

Lexus Showroom: The Intertwining of Design and Culture | Ds2 Architecture

Designed by combining elements from Karnataka and Japan, the Lexus showroom is an encapsulation of time, language, context, and ethos. All elements interact to create Lexus’s brand slogan, “Experience amazing”, in unison.

Located in Richmond circle, Bengaluru, a part commercial and residential area with heavy traffic, the external façade was influenced by the iconic grill designs of Lexus cars.

An L-shaped trellis encircles the showroom as part of the framework of the external facade, and the frame extends into the interior as an L-shaped trellis. By hiding services and maximizing the display area volume, the frame not only creates an interesting visual dialogue, but also hides services.

There is a customer zone, a display zone, an experience zone, a wash area, and a mezzanine floor (incorporating the conference and medical room). A fusion of different cultures is accentuated and celebrated through myriad elements interplaying in between these spaces.

The Sangam Jali separates the customer area from the display area, creating an intimate area for customer interactions. The partition is decorated with patterns inspired by Indian and Japanese greetings, Namaste and Omotenashi, respectively.

With a spindle identity and terminating as the Lexus logo, the L palette unit facility becomes a facility desk oriented toward the entrance. A baffle ceiling is inspired by the headlight profile of the car. As a strong historic element from “Vijaynagara Dynasty,” the backlight plexiglass draws inspiration from a provincial-aged jaali pattern.

The mural depicts the iconic stone chariot from Hampi, a UNESCO world heritage site in Karnataka. This light takes inspiration from the body shape of new generation cars. Having a primitive vehicle from the 14th century BC and a hybrid modern vehicle as the inspiration for the mural brings out an interesting visual contrast.

It adds a sense of visual contrast, history, and geographic context to the space. A mix of ideas and cultures reflects the roots of Lexus in India and makes it personal and familiar for its new customers.

Fact File

Designed by:
Ds2 Architecture

Project Type: Institution

Project Name: Lexus Showroom

Location: Bangalore

Built-up Area: 4000 Sq.ft

Principal Architect: Ar. Mueen Haris

Products / Materials / Vendors: Flooring: Quotone / Lighting: Gardler Lighting India Pvt Ltd / Music / AV: Mark Levinson / Shopbuild Main Contractor: DS2 Build / Interior Styling: Ds2 Architecture

Firm’s Website Link: Ds2 Architecture

Firm’s Instagram Link: Ds2 Architecture

Firm’s Facebook Link: Ds2 Architecture

For Similar Projects >>> A Vocational Training Institute in Aurangabad while Focusing on Improved Social Responsibility

This Bungalow Style House Is Rooted in Vastu and Modernism | The ART Container

This bungalow style house influences the site context and can be visualised in multiple facades of sharp edges & cuboidal form. Her,e salient features like U-Projection are an expression of the bench on a level one. The house divides itself into three bays. On the ground floor, where first bay acquire all public activities like […]

Read More

Console House’s Modern Architecture Design Floats Above The Forest | Hello Wood

Imagine yourself on the terrace of your hidden mountain retreat, drinking a fresh cup of coffee as you admire the sunrise emerging from behind the rolling hills across the valley. This serene atmosphere is exactly what Hello Wood’s latest project, the Console House, is designed to offer. The Console House showcases modern architecture design while […]

Read More

This Contemporary Tropical House Design Captures The Essence Of Rural Charm | Urban Hive

As cities continue to grow and evolve, there is a growing desire to incorporate elements of rural living into urban design. By embracing rural living principles, cities can create more eco-friendly and sustainable spaces. Rural living is not just about wide-open spaces and rolling hills. It’s also about community, sustainability, and a connection to nature. […]

Read More

This Home Is An Ode To Luxury Residences That Embrace Earth and Elegance | Vitthal Todkar & Associates

Located in the thriving city of Ichalkaranji, this is an example of luxury residences is a seamless blend of timeless elegance and modern sophistication. The striking exterior, adorned with brick and natural stone cladding, exudes warmth, character, and permanence. These rich textures create a visually captivating façade, harmonizing tradition with contemporary design while making a […]

Read More

Stone in Architecture: 10 Must-Know Projects In India

Throughout history, stone has embodied permanence, artistry, and raw beauty in architecture. From the grandeur of Roman amphitheaters to the earthy elegance of modern villas, stone remains a beloved material for its strength, sustainability, and aesthetic richness. As design trends evolve toward natural materials, eco-conscious decisions, and biophilic design, stone has found new expressions — […]

Read More

This Biophilic Office Design Is Sculpted in Daylight | AD Studio9

The space adopts a biophilic office design and climate-responsive approach, creating a workspace that reimagines urban interiors by deeply embedding them with nature. The style is earthy, minimal, and modern with a strong contextual sensitivity to its location. Also, a lush canopy surrounds the bare-shell site on the first floor, allowing for abundant daylight and […]

Read More

Saba House Is A Wind-Catcher of Memories and Modernity | Project 51 A (h)

The design started from an old house where a family of seven stood, one yet to be born. Hari & Sreelakshmi, Usha-Hari’s mother, Malathi, teacher, Hari’s grandmother, kids, Sankari, Paru, and yet to be born Sreebala. Four generations living in a 60-year-old house that had begun to show its age with dimly lit rooms, leaking […]

Read More

This Wellbeing Centre Blends Seamlessly with the Dense Canopy and Natural Surroundings | Urban Circle

The clients’ requirement was to create a wellbeing centre at Oleander Farms, Karjat, Maharashtra, that would be a tranquil sanctuary for their visitors. Walking through a dense canopy of trees, hearing the soft chirping of birds, we slowly embarked on an expanse of a 2-acre of land that was both open yet heavily tree-laden. This […]

Read More

This Office with Garden Blurs Boundaries between Work and Retreat | Arcline Architects

The thought was to create a space which would act as a formal real estate workspace in the daytime and a family retreat in the evening. By its name, as it is, ‘Leveled. This office with a garden is defined using levels, in terms of volumes, surfaces as well as edges. These levels are rationalized […]

Read More

These Courtyard Villas Connect Deeply with Nature and Everyday Rhythms | The Grid Architects

Nirmay (निर्मय) reflects purity and holistic well-being. Envisioned as a quiet sanctuary amidst the noise of urban life, these courtyard villas offer a way of living that is calm, conscious, and deeply connected to the land. Rooted in sustainability and ecological harmony, the design responds to both nature and the everyday rhythms of its inhabitants. […]

Read More
  • An eye clinic with a transformative design for wellness | Conception Design Studio

    A medley of concrete ceiling, crisp wooden surfaces and stated sophistication | Foxline Architects & Interiors