The project is located near Benz Circle, the busiest junction in Vijayawada on the road leading to the airport and one of the most expensive commercial and residential locations in Andhra. Changanti Mercantile soars high, showcasing the elemental, practical and aesthetical work of HPL panels.
An elevational pedagogy: HPL panels are the star element of this hub | Dimensions
The neighborhood was characterized by diverse retail and commercial options. Existing buildings typically were with multiple storefronts or large showrooms on the ground and first floors with office spaces on the upper floors.
The brief from the Client was straightforward. Considering the location, the proposed structure was meant to be leased/rented out and had to have an open plan that would cater to multiple business interests and varied customers. It was to stand-out among the clutter of typical buildings.
The challenge was to deliver something exotic and cater to a budget, keeping in mind the dynamics and sensibilities of the locale and locals whilst mindful of the extreme hot weather.
The western façade is adorned with custom angled panels of HPL [mimicking marine steel] forming the outer skin to regulate heat and allow for adequate light.
With the functional aspect taken care of, the panels were further tweaked to cater to the form.
The design intent was to establish an object of intrigue for all passers-by to compel a second look. Multiple iterations established the current pattern wherein the solid appearance from a distance breaks apart into multiple individual linear elements as one approaches the building.
This articulation rhythmically changes as the eye travels from one end to the other along the western façade.
The south face that peeks into a by-lane that connects to the main road is adorned by an imposing clay ‘jaali’ installation that envelopes the internal main stairway running up all 5 floors of the building. This angular wall incorporates an interesting Edan jaali that appeals to the senses externally as well as to those using the stairs.
Commonly available elements used thoughtfully add to the elegance which would only age gracefully.
Fact File
Designed by: Dimensions
Project Type: Commercial Building
Project Name: Chaganti Mercantile
Location: Vijayawada, Andhra Pradesh
Year Built: 2022
Duration of the project: 16 Months
Plot Area: 4160 Sq.ft
Built-up Area: 19,000 Sq.ft
Project Cost: 5 Crore
Principal Architects: Vijay Suryadevara & Ar. Parmindarjit Kaur
Design Credits: Ar. Harish Shankarappa
Photograph Courtesy: studio.f8
Consultants for the Project: Civil -MEP & HVAC Consultants – Navami Associates / Structure Engineers – SSS Consultants / Contractors – Real Intellect / Project Managers – Rami Reddy
Firm’s Instagram Link: Dimensions
For Similar Project >>>The Connection Between Internal And External In Nahid Office And Commercial Building
The house incorporates elements of Persian design while adhering to a minimalist luxury motif. The concept is a deep journey with luxury as its language, seclusion as its promise, and functionality as its cornerstone. Known as the princess of Jaipur, it pirouettes in response to outside visual cues such as curves and smooth edges. A modern […]
The house showcases a modern three-story residence exemplifying contemporary architectural design through its clean lines, geometric volumes, and a balanced interplay of materials. The facade skillfully combines textured tile cladding, smooth plaster, and contrasting color blocks in neutral shades of gray, black, and earthy rust, adding visual depth and dynamism. Expansive glass panels framed in […]
House of Silhouettes is located in Navratan, Udaipur. The plot is a corner one facing north and west 60’x40′ with a built-up area of 6500 sq.ft., designed in contemporary modern architecture as an independent house at three levels, including terrace. House of Silhouettes Reflects Contemporary Modern Architecture | Shaunak Singh and Associates This contemporary residence […]
Nestled in the upscale neighborhood of Naranpura, Ahmedabad, Visamo is a south-facing NRI bungalow that redefines luxury modern bungalow design through a seamless blend of contemporary architecture and biophilic design. Spanning a 7,330 sq. ft. plot with 10,000 sq. ft. of built-up area, this residence is a heartfelt homecoming for a young couple returning to […]
The client envisioned a quiet contemporary residence within the dense urban fabric—a contemporary home style that balances modern aesthetics with a lived-in warmth. Functionality, spatial fluidity, and a strong connection with nature were prioritized. The home was to accommodate a multigenerational family, enabling both communal and private moments without compromising on light, ventilation, or spatial […]
The Indian farmhouse accommodation goes on to capitalize on a mature evolutionary synthesis of ancestral aesthetics and contemporary features. With this, the outside and the inside of farmhouses became places of comfort with nature. In this blog, we delve into 15 incredible farmhouse designs that entail a harmonious blending. While they exhibit different spaces in […]
Aangan is a modern residence that seamlessly integrates with the lush environment of Kerala, showcasing a tropical home design. Designed to embrace the region’s warm climate, the house features a striking sloped terracotta roof at varying levels, enhancing both its aesthetic appeal and functional efficiency. The structure is enveloped in a vibrant tropical landscape, adorned […]
The door design for main door is a defining feature of any Indian home, embodying both style and cultural significance. In a country rich with diverse architectural traditions, the entrance to your home reflects not only personal taste but also cultural heritage. Whether you’re drawn to the intricate carvings of traditional Indian door designs or […]
Pillar design is a cornerstone of architectural elegance, seamlessly blending structural support with aesthetic appeal. Our blog, “50 Best Pillar Design Inspirations,” celebrates this essential element, showcasing a variety of styles from classical Doric and Ionic to contemporary and avant-garde innovations. Whether you’re an architect, interior designer, or a design enthusiast, these pillar design inspirations […]
This simple farmhouse design is a humble residence that responds to the climate and site. It is a fun fact that the house is both an inward and outward looking house at the same time. One of the USPs of the simple farmhouse design project would be that it connects well with the most playful […]