search
  • TADstories with Darshan, Pragnesh and Sweta Desai | Design Paradigm

    Ar. Darshan Desai, Ar. Pragnesh Desai and Ar. Sweta Desai, the principal architects of Design Paradigm share their journey into architecture and design.

    Design Paradigm is an architectural firm situated in the city of Surat. Founded in the year 2002, the firm carries out projects in architecture and interior design while learning and evolving with every project.

    In an exclusive conversation with the principal architects they share their design philosophies and ambitions.

    design paradigm

    What is the story of your passion for architecture? 

    The passion for design and innovation and it’s role in everyday life attracted me towards architecture. The fact that it was the shortest path to influence the environment around me and impact so many lives as an innovator drew me towards it.

    What pushed you to commence your own architecture studio?

    The quest to have more freedom to implement ideas and have a certain degree of entrepreneurial freedom pushed us to start our own studio.

    residential architecture by design paradigm

    Journey of Design Process!

    Could you write in short about the philosophy you go with when designing a certain project?

    Refining, repurposing the functionality of spaces. Reinventing and redefining the usage and perception of materials for the reimagination of the aesthetic attributes of a space.

    interior by design paradigm

    What is the inspiration behind your concept developments and design ideations?

    The inspiration changes from project to project.

    With years of learning and practice in architecture, how did you evolve your design language?

    Design language is a continuous evolution, it started with influences from the modern masters and later as time and sensibilities change we evolved into our own contemporary chic language which is still in its evolutionary journey.

    dining design by design paradigm

    What values do you prioritize in your life and how do they reflect in your way of work?

    Honesty in expression and value for the clients money spent.

    interior by design paradigm

    Sneak peek into the projects by Design Paradigm

    Looking back at all the design projects you’ve worked on, which is the project that has made an impact on you?

    Every project in someway impact our journey of design evolution.

    Considering the quick paced lifestyle of today, how do you use technology to deal with the project challenges?

    Use of 3d software for visualization and calculations and project planning applications for project management and team management.

    Could you share the story of a project which has truly challenged you go beyond your conventional style of approach?

    The covid situation changed the way we work to a large extent, it taught us to manage projects better and innovate in ways to communicate better through visual means of pictures and videos as opposed to personal visits the we used to do.

    bedroom interior by design paradigm

    How do you think your projects can make a change in the way people perceive built spaces?

    In certain projects the impact has been achieved through the use of the right mix of materials while in certain other the use of a space is slightly tweaked through the layout adding a functionality which was conventionally overlooked. In some projects the design of unbuilt spaces influences the built volumes.

    Beyond Design!

    Apart from architecture, which are other hobbies that inspire you to keep going?

    Darshan Desai: Indulges in target shooting as a sport and is a state level player in 10 mtr rifle and 25 mtr rifle events.

    Pragnesh Desai : Is a flautist and indulges in playing chess.

    Sweta Desai is a keen photography enthusiast and also indulges in traveling.

    What impact has the journey of architecture had on you personally?

    It has definitely changed the way in which we look at things and also the way we deal with problems. The attitude now is more proactive and that of a problem solver, and at times we see problems where others see none.

    Looking ahead in future, what are some of the commitments to yourself to help you grow as an individual?

    Use more technology to do repetitive tasks. Work on streamlining processes and play and meditate more often.

    Beyond professional achievements, what personal legacy do you hope reaches the masses and can make an impact on their lives?

    The understanding that simplicity is the highest form of sophistication and understanding of the complexities behind honest abstraction is what will have the highest impact on lives in the times to come.

    Old House Design Is In A Small Hamlet In The Indian Coast | The Architecture Company (TAC)

    This vacation home was once an old house design in a small hamlet on the west coast of India, abutting the Arabian Sea. Intended as an oasis, this old house design is built on the family’s ancestral land in the heart of the Konkan belt. It allows them to withdraw to their roots in the […]

    Read More

    20 POP Design for Kitchen That Will Add Ambience

    POP design for kitchen gives an aesthetic appeal that can enhance the space visually adding elegance and sophistication to the kitchen. It also offers design flexibility, allowing for various shapes, patterns, and textures, catering to different design preferences with versatility. POP design for the kitchen also allows us to have the opportunity to have concealed […]

    Read More

    Achieving All The Modern Amenities In The Neo Classical Home | Axiom design Studio

    The brief of the neo classical home was simple but challenging. The client wanted to retain the old structure and yet fulfil all the requirements of all three generations who were to live in the house. He wanted to achieve all the modern amenities in the house and, in contrast, give an overall neo-classical look […]

    Read More

    The Wellness Retreat Near The Sahyadri Range Responds To The Setting | A for Architecture

    The first intention of this Wellness Retreat project was to design spaces that responded to this setting. The site sits between the gigantic Sahyadri mountain range, the mesmerizing waters of the Gautami Godavari dam, and a mosaic of multi-toned farmlands dotted with sporadic trees, cattle, cows, buffaloes, sheep, goats, and more. The Wellness Retreat Near […]

    Read More

    The Exterior Of The Home Maximizes Space, Light And Comfort | ergo D novate

    Featuring exposed brickwork for the exterior of this home, The Tiny Bloom House epitomizes modern urban living while seamlessly incorporating natural elements. It is an architectural gem that creates a tranquil retreat amidst a densely packed neighborhood. This meticulously designed compact home maximizes space, light, and comfort. Thus, it offers an ideal living environment for […]

    Read More

    A Quintessential Tropical Modern House Nestled In The Coastal City Of Calicut | STUDIO D’TAIL

    Sidra, meaning ‘tree in heaven’, is a quintessential tropical modern house nestled in the rich landscape of the coastal city of Calicut. In this abode, nature and architecture come together to weave a symphony of tropical living experiences. Editor’s Note: “This tropical modern house is embraced by the lush green landscape of Calicut weaves a […]

    Read More

    20 Bedroom Mirror Ideas To Make Any Space Look Enhancing

    Bedroom mirror ideas influence the space in a very intrinsic manner. They can enlarge a small bedroom space by the reflections. Bedroom mirror ideas can add glitter to dull spaces and make them interesting. They can be enchanting once placed in different forms and shapes. Bedroom mirror ideas must also be placed carefully according to […]

    Read More

    The Slope House Design Of This Weekend Retreat Beckons Tranquility-Seeking Souls | Tat Atelier

    Nestled within the undulating embrace of mountainous terrain, the slope house design of this weekend retreat beckons tranquillity-seeking souls to immerse themselves in a sanctuary that harmonizes seamlessly with nature’s contours. The client’s vision was to create a familial haven, a space where cherished moments could unfold amidst the serene backdrop of nature’s grandeur. Upon […]

    Read More

    Small Open Kitchen Designs: 20 Ideas For Compact Spaces

    In large urban centres, small open kitchen designs are a common feature of many homes. In Indian households, where the kitchen is one of the most frequently used spaces, it needs to be comfortable, functional, and aesthetically pleasing. The absolute dream is a spacious kitchen with sky-high ceilings and ample natural light. However, many of […]

    Read More

    Residential Architecture Is Meticulously Crafted To Meet The Diverse Needs | GVQ Design Studio

    SASWATHA, the residential architecture project by GVQ Design Studio, is located in Thrissur, Kerala. This thoughtfully designed home caters to a joint family consisting of two brothers, their families, and their parents. Spanning approximately 2,700 sq. ft on a 15-cent plot, the residential architecture is meticulously crafted to meet the diverse needs of a multi-generational […]

    Read More
  • Designing A 3BHK Show Flat For A Recent Residential Development In Surat | TACT Studio

    Embracing Digital Technology for Modern Design with Andblack